Read about this 5 Tips for Writing Website Content that gets results by Brandon Cornett.. I’m going to ask you to use your imagination for a moment. Think of a topic that interests you. Maybe it’s your favorite sport or hobby, for example. Now imagine that you’re searching the Internet for information on that topic. …
There’s word around the Webmaster World forum that publishers have been experiencing a sharp decline in AdSense earnings over the past month. There’s been little consensus, lots of possible explanations, but nothing you might call conclusive. A small poll at Search Engine Roundtable (43 participants as of this writing) shows just over half reporting a …
Embarking on an Internet marketing campaign doesn’t have to be difficult, tricky, or complicated. Here are a few simple ways (twenty in fact) that you can easily implement to get tons of traffic to your site right now! 1) Write articles: believe it or not this is an incredible tool for driving traffic. Well-written, relevant …
Pay Per Click (PPC) search engine marketing refers to a specific type of advertising where you pay a search engine every time a potential customer clicks on your ad. These ads appear on search engine results pages and sometimes on sites within a search engine’s network of associates. How do Pay Per Click Ads Work? …
To reach the top of major search engines, like Google, you’ll need to focus on both on-page optimization and off-page optimization. These strategies ensure that your web pages are properly coded and that many third party websites are linking in. Make sure to develop your web pages with proper search engine optimization techniques. Once you’ve …
Do you know what’s happening in your own site search? Understanding site search is one of the most important KPI (Key Performance Indicator) you should measure. According to a Forrester study, over 50 percent of major web sites fail in search usability. When your search fails to deliver, your conversion suffers. A low converting site …
As the internet’s voice shifts from being dictated by journalists and companies to consumers (citizen media) we will see a number of changes in the way in which companies market their brands on the internet. Here’s the top 10 internet marketing tips for 2008: 1. Optimize your websites content 2. Create a content development strategy …
Sure Do It Yourself SEO can seem very daunting at first sight, but once you put together a plan of SEO action steps for yourself it can be much easier than you think. One thing I tell most of my clients is that SEO is not rocket science. There are clear rules and reasons why …
Search engine optimization techniques for Google and Yahoo are quite different. Many websites rank well in one search engine but not the other. This is the direct result of each search engine having its own unique ranking algorithm. For example, the Google algorithm predominantly values the anchor text of in-bound links. Yahoo places more emphasis …
Believe me or not, a business can survive and thrive on the Internet without good search engine placement. That does not mean that a Webmaster should not strive to get good rankings in the search engines, but it does mean that a Webmaster should not throw his or her entire advertising budget towards search engine …