Search engine optimization techniques for Google and Yahoo are quite different. Many websites rank well in one search engine but not the other. This is the direct result of each search engine having its own unique ranking algorithm. For example, the Google algorithm predominantly values the anchor text of in-bound links. Yahoo places more emphasis …
Believe me or not, a business can survive and thrive on the Internet without good search engine placement. That does not mean that a Webmaster should not strive to get good rankings in the search engines, but it does mean that a Webmaster should not throw his or her entire advertising budget towards search engine …
There are two basic areas for SEO. They are the black hat methods and the white hat methods otherwise known as organic search engine optimization. This article will delve into the better long term benefits of organic SEO. When it comes to difficulty, organic search engine optimization is really not that difficult. There are a …
You’ve decided on a domain name for your new business, and the domain is already registered and for sale. How much should you be willing to pay? This is becoming a common question, as so many quality domain names have already been taken. While there is no scientific method to determine a precise value for …
By now, we all know there’s a lot that goes into achieving high organic search engine rankings. In case you’re unfamiliar with the concept of “SEO,” it refers to the art of modifying a web site’s properties in order for that site to appear in the top search engine results on Google, Yahoo, Ask and …
Having worked with web sites for the past eleven years, I’ve seen a LOT of errors, poor judgment and embarrassing gaffs on the web. Sometimes they are the fault of the client, the web designer, the IT Manager, or the SEO, but human error is always to blame. The saddest thing is that the problems …
OK, so the title isn`t strictly true there is one important factor in ecommerce design and two things you have to do achieve it. The goal is to make people purchase your product. The two things you have to do to make them buy is to help and persuade. When you design a site you …
One of the most important aspects of a search engine optimization project is also one of the most overlooked preparation! There are some important steps to take in advance of optimizing your site that will make sure your SEO is successful. Before You Start Before you start any search engine optimization campaign, whether it’s for …
Google, MSN and Yahoo are all in the advertising business. Make no mistake. They generate BILLIONS in annual profÃts from the sale of advertising on their search engines. The pay-per-click marketplace is huge and growing almost daily. Each month companies large and small use pay-per-click advertising to generate traffÃc to their site. All those little …
SEO, or Search Engine Optimization, is the optimization of a web page in order that it ranks higher in the SERPs (Search Engine Result Pages) for specific keywords or keyword phrases. The pages that rank higher typically gain the greater amount of search engine traffic compared to pages ranked lower for the same keyword.