Do you really want your website on page one of Google for your chosen keyword phrase(s)? What do you want your online marketing campaign to accomplish for you? I asked a potential new SEO Coaching client last week this first question. From my end of the phone call, it sounded as if he almost fell …
Any expert will agree that improving your AdWords click through rate (CTR) will also improve your Quality Score. And because of the unique way AdWords works, the higher your Quality Score, the less you will pay in bids, saving you money. It may surprise you to know that improving ctr is easy. Yet incredibly, many …
Have you ever Googled your own name? How many of the listings on page 1 are about you? How many are about someone else that just happens to be blessed with the exact same name as you? If a potential client or customers is researching you, the first place they will go to (in most …
It goes without saying that if you don’t have website traffic, the other components of your web business can’t work very effectively. Without eyeballs on your sales letter, you won’t make any sales! There are many ways to generate fast free website traffic, but many of them aren’t readily available to the average, lesser-known marketer. …
Found this useful tips on 20 ways to use LinkedIn productively on webworkerdaily.com.. If the number of requests to join LinkedIn, the business networking network, that clog your email inbox is any indication, then you know it is becoming a legitimate business tool, and one that most professionals need to effectively leverage to boost their …
In your consulting business, chances are you have spent a lot of time thinking about the specific services you can provide to clients. You’ve probably spent a great deal of time and effort working on processes, so that when clients come to you you’re able to provide them real solutions. Unfortunately, many solo professionals don’t …
If you think Twitter, Facebook, and other online social media communities are only for teens, you’re missing out on valuable and free marketing platforms for your brand (book, business or product). Further, if you’re not on social media, you’re risking losing your potential clients/customers to those smart business people who are utilizing social media. Which …
Google has launched a controversial new tool that allows the public to comment on any web site in a side bar displayed in their browser. Called Google Sidewiki, the tool is integrated in the latest version of Google Toolbar and works with both Firefox and Internet Explorer but ironically, not yet Google Chrome. To use …
During a recent copywriting consulting call with a new client, we discussed her primary concern: having good traffic, but no sales. I’ve seen this a thousand times before. Usually, what I find is a site filled with content that is chock-full of keyphrases and sounds stupidly repetitive. The solution is easy: Write natural-sounding, persuasive SEO …
Here’s some interesting facts about Google Search Engine.. Google actually doesn’t use the keywords Meta Tags in Web Ranking. Continue to read the details here as posted in Google Webmaster Central Blog. Recently we received some questions about how Google uses (or more accurately, doesn’t use) the “keywords” meta tag in ranking web search results. …